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Lao consumers enjoy taste of Indonesian products

Indonesian products were prominently featured and in high demand at the Indonesian Corner event in Vientiane. This event showcased some of the most popular items from Indonesia and helped to strengthen the growing ties between Indonesia and Laos. Held at the Parkson shopping mall on March 21-22 and supported by the Indonesian Embassy in Vientiane, the event aimed to introduce a diverse range of Indonesian consumer goods to the Lao market while promoting the country's creative industries. 

The founder and CEO of Champa Market and Champa Nusantara Trading,  Ms. Phanlany Khamphoui, stated that the initiative aimed to introduce high-quality Indonesian products to Lao consumers. She noted that many Indonesian products are globally recognised, with Indomie highlighted as a flagship item due to its authentic origin and distinctive taste.

The Indonesian Corner serves as a dedicated platform for promoting Indonesian goods directly within the Lao market. By placing these products in supermarkets and minimarkets throughout Vientiane, it not only enables wider consumer access but also allows organizers to gather feedback and better understand local demand.

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March 26, 2026